Media Research : Video's

History of the pop video:

1950 first colour TV advert
music video's came from MGM
Beatles video for strawberry fields was very influential
1974 music video era was born
music video's bring album covers to life

MTV:

launched in August 1981
first video to be shown was video killed the radio star
MTV is broadcasted in at least 83 countries reaching at least 300 million homes
high production and large budgets don't always mean high quality
Tim Hope
a sense of vulnerability with low budget video's

Fashion in music Video's:

Mary.J.Blige "fashion and make up are very important in a music video"
1985 Robert Palmer "Music video's can be very tedious and artificial" His addicted to love music video was shot in 20 minutes - extremely controversial video - seen to be sexist as women all look the same and are seen as just objects - standing behind a powerful man